As you are meeting on a new product, you are drawing, sketching, and feature listing on your Motorola handheld tablet - you then click and send these out to the production folks, who respond within 12 hrs with estimates to get an initial product shipped within one month. Meanwhile the specs are sent to marketing who send out customized press releases within 24 hrs. With estimates back in 12 hrs, pricing details are sent out to customers within the next 12 hours. Customer orders are received within the next 24 hrs to size production. With production quantities known, vendor orders are requested within the next 12 hours and orders placed.
In short, your product goes from concept to production and sales within 24 hours and product is shipped and cash received with 30 days. All done electronically. Of course if your decision-making was automated, you could do it within a couple of hours.
Sound like some megatrend prediction? It's how things are running in China today. Are your IT systems up to it ?
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